Build with Empathy,
Ship with Clarity.

I'm a UX-Focused Frontend Developer who values both self-driven responsibility and open, collaborative teamwork. With a background in code, design, and content strategy, I help async-first teams turn complex ideas into clear, accessible, and maintainable interfaces — grounded in real user needs and mutual trust. I'm open to relocation with visa sponsorship, and after relocating, I'm especially interested in remote or hybrid work within the country.

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What I Do

UX Through Structure

I believe effective design starts with understanding. I uncover the underlying logic of user behavior and shape clear, usable flows — always asking questions before making assumptions. My goal is to make complex problems manageable through thoughtful structure.

From Insight to Interface

I bridge abstract needs and real implementation. Whether defining UX architecture or writing frontend code, I focus on building inclusive, scalable, and maintainable UIs that serve users while aligning teams.

Collaboration with Autonomy

I work best in async-first, multicultural teams that value trust over hierarchy. I appreciate the freedom to own my work while staying aligned through open, respectful communication. I see collaboration not as command-and-control, but as shared problem-solving where everyone’s ideas matter.

Cultural Insight

Bringing a Cross-Cultural Lens into Design

As a Japanese woman working across cultures, I've learned to navigate subtle dynamics of power, perception, and communication — seen and unseen.

These experiences shape my approach to UX and frontend development, helping me prioritize accessibility, clarity, and empathy for users from all backgrounds.

Design isn't just visual. It's about helping people feel seen, respected, and understood. I listen deeply, observe carefully, and build with that awareness in mind.

Ideas, Built

These are projects where I put this philosophy into action — exploring how UX thinking and frontend clarity can work together to solve problems, structure ideas, and build human-centered experiences.

UX-Oriented Website Redesign for a Beauty Appliance Brand
Client Work

UX-Oriented Website Redesign for a Beauty Appliance Brand

Led a UX-driven website overhaul for a mid-sized beauty appliance company ahead of product launch. Restructured content and user flows to boost clarity, trust, and alignment between business goals and user expectations.

UX StrategyInformation ArchitectureSEOContent DesignAnalytics
UX-OrientedView details
UX-Focused Branding Strategy for a Local Hair Salon
Client Work

UX-Focused Branding Strategy for a Local Hair Salon

A UX-led rebranding project for a small salon facing low retention. Mapped customer emotions and redesigned brand messaging to drive loyalty and revenue. Blended user interviews, lightweight segmentation, and iterative content testing.

UX StrategyBrandingCustomer InsightSmall BusinessBehavioral Design
UX-OrientedView details
Cultivating a Knowledge Sharing Habit
Experiment

Cultivating a Knowledge Sharing Habit

A UX-guided cultural intervention to turn ad-hoc knowledge sharing into a team habit. Mapped cultural blockers and designed lightweight routines, visible rituals, and low-pressure channels to normalize cross-functional documentation in global teams.

UXHabit DesignTeam CultureKnowledge FlowRemote Collaboration
UX-OrientedView details
Retrospective Lite
Experiment

Retrospective Lite

A self-initiated UX tool designed for async, cross-cultural teams to reflect inclusively. Structured around four prompts to surface team insights without live meetings or pressure to speak.

UXTeam CollaborationAsync WorkRetrospective
UX-OrientedView details
Tracking App – Fullstack Habit Tracker
Experiment

Tracking App – Fullstack Habit Tracker

A solo-developed full-stack habit tracker that combines structured RESTful API design and an intuitive UI for daily habit logging. Balanced form usability with minimal friction — from data flow to interface feedback.

ReactReduxRailsUXFullstackREST API
DEV-OrientedView details
Web3 EdTech Platform – Freelance UX-Focused Frontend
Client Work

Web3 EdTech Platform – Freelance UX-Focused Frontend

Solely led frontend development for a Web3 educational platform in a 4-person team (CEO, designer, backend, frontend). Built with Next.js, TypeScript, and Prisma. Integrated Metamask login, translated Figma designs into accessible React components, and aligned UX goals across async collaboration.

Client WorkNext.jsTypeScriptUXWeb3PrismaFrontendAuthentication
DEV-OrientedView details
Quick Alignment Snapshot
Experiment

Quick Alignment Snapshot

A facilitation tool to help stakeholders align on user types and value delivery at the planning stage. Created a one-screen layout to support fast consensus-building in async or remote teams.

UXWorkshop ToolPersonaWireframe
UX-OrientedView details
Tipshelf – UX Pattern Organizer
Experiment

Tipshelf – UX Pattern Organizer

A UX concept prototype that structures helpful prompts and design heuristics into a categorized digital shelf. Explores interface clarity, cognitive load, and structured exploration.

UXDesign SystemPrototyping
UX-OrientedView details
Grab Fruits – Solo Game Design & Development
Experiment

Grab Fruits – Solo Game Design & Development

A solo-developed browser game built — from concept to code. Designed intuitive gameplay loops, minimal UI, and level progression — my first hands-on dive into game UX.

UXFrontendGame UXJavaScript
DEV-OrientedView details
Behavioral Modes in Team Contexts
Experiment

Behavioral Modes in Team Contexts

A UX-oriented conceptual model that maps how structure and culture shape human reactions in teams — highlighting behavior not as fixed traits but as adaptive modes influenced by energy, safety, and clarity.

UXTeam DynamicsCultureBehavioral Model
UX-OrientedView details

Work With Me

I thrive in environments that balance clarity, autonomy, and mutual respect. I work with async-first teams around the world to deliver user-centered, maintainable solutions — combining self-directed problem-solving with open collaboration. I'm especially interested in collaborating with teams open to remote or hybrid work, and I'm happy to relocate with visa sponsorship to work within your country.

I'm especially drawn to projects that value cross-cultural understanding, shared ownership, and building interfaces where clarity and care matter — both in code and teamwork.

If you value:

  • Clear, honest communication
  • Self-directed yet aligned teamwork
  • Respect — for users, teammates, and the process

I'd love to connect.

About Me

I started my career in branding and content strategy before moving into frontend development. Over time, I've developed a practice rooted in bridging logic and empathy — combining independent initiative with collaborative alignment to help teams shape not just how things work, but how they feel. I welcome the opportunity to relocate with visa sponsorship and continue working remotely or in a hybrid model once settled.

With experience across B2B SaaS, global fintech, and remote cross-functional teams, I focus on bringing UX clarity into frontend workflows. I care about code that communicates, design that includes, and work that respects people and context.

Outside of work, I write, explore cultures, and take long walks to reflect and recharge.

Let's Connect

Whether you're building a product, shaping a team, or just curious — I'd love to chat.

You can reach me at yoko.vicky55@gmail.com or find me on LinkedIn below. For more about how I work and what I value, visit my Escape profile.

Visit LinkedIn